March 8, 2010
On NPR they mention that 17 percent of iPhone owners sleep with their iPhone on their pillow. Actually I think they said seventy percent, but I assumed I heard wrong. In either case, Apple has created a thing with a personality. It has animated a product to the point where people have strong emotions about it and will buy it for irrational reasons. This has happened before, with the VW Bug, the Harley Davidson, and certain tube amplifiers, and hell with a lot of audio gear in general. You should see what is going on with Tri-path amplifiers these days.